Trust360™ Assessment
For Entrepreneurs Who Need to Build Market Credibility and Client Confidence
Designed for both early-stage and growth-stage businesses seeking to enhance their trust positioning
Provides a comprehensive analysis of your trust ecosystem with actionable recommendations
Trust360™ Assessment evaluates every dimension of your business’s trust profile to identify critical gaps in credibility, confidence, and client perception. Stop wondering why qualified prospects hesitate to commit—this specialized diagnostic reveals exactly where your trust foundation needs strengthening and provides a clear roadmap to transform market perception.
How the Trust360™ Process Works
When you purchase a Trust360™ Assessment, our trust specialists conduct a thorough analysis of your entire business presence through the lens of client confidence and credibility markers. We evaluate website messaging, marketing materials, client journey, online reputation, and competitor positioning to identify trust gaps and opportunities. You’ll receive a detailed report outlining specific findings along with prioritized recommendations designed to strengthen your market trust position.
The Trust Positioning Framework
Sustainable business growth requires a foundation of market trust that goes beyond superficial credibility signals. The Trust360™ Assessment is built on our proprietary Trust Ecosystem Framework that addresses all dimensions of market confidence.
The Trust360™ evaluates five critical elements of your trust positioning:
- Brand Perception – How your business is perceived in terms of credibility, authority, and reliability across all touchpoints
- Customer Journey Confidence – How effectively trust is built and maintained throughout each stage of your prospect and client experience
- SEO & Visibility Gaps – How your online presence and search visibility support or undermine your trust positioning
- Vendor Trust Factors – How your business partnerships and delivery systems influence client confidence in your business
- Content Alignment Health – How consistently your messaging demonstrates expertise, builds credibility, and maintains congruence across all platforms
What is the process for Trust360™?
01.
Trust Assessment Scope
After selecting your Trust360™ version (Essentials or Pro), you’ll complete our comprehensive Trust Positioning Questionnaire. This detailed assessment helps us understand your business model, current trust assets, and specific areas of concern.
02.
Comprehensive Trust Analysis
Our team conducts a thorough evaluation of your entire trust ecosystem, analyzing both visible trust signals and subtle confidence factors that influence buyer psychology. We document all findings with specific examples and evidence-based recommendations.
03.
Trust-Building Roadmap
You’ll receive a detailed report outlining all identified trust gaps along with prioritized, actionable recommendations for strengthening your credibility positioning. For Pro clients, this includes a Trust Strategy Call to discuss implementation priorities and strategies.
Not Sure Which Trust360™ Option Is Right For You?
If you’re unsure which Trust360™ version best fits your current business needs, our PathSelector Quiz can help. This quick assessment evaluates your business stage and trust-building needs to recommend the most appropriate option.
Get Started With Trust360™
Schedule a call and let’s discuss how we can strengthen your market credibility and transform prospect hesitation into client confidence.
Trust360™ Service Tiers
Choose the trust assessment that best fits your business stage and needs:
Trust360™ Essentials – $297
For early-stage entrepreneurs establishing initial credibility
- Basic Brand Trust Analysis
- Core Customer Journey Assessment
- Key Trust Gap Identification
- Quick-Win Recommendations
- 30-Day Trust Improvement Plan
- Perfect for: New businesses or those just beginning to build their market reputation
Trust360™ Pro – $750
For growth-stage businesses needing comprehensive trust optimization
- Comprehensive Trust Ecosystem Analysis
- Complete Customer Journey Trust Audit
- Competitor Trust Positioning Assessment
- Detailed Trust Building Roadmap
- Content Alignment Recommendations
- Trust Signal Inventory
- 30-minute Trust Strategy Call
- Perfect for: Established businesses looking to scale their credibility and overcome trust barriers
Trust360™ Essentials
early-stage entrepreneurs- Basic Brand Trust Analysis
- Core Customer Journey Assessment
- Key Trust Gap Identification
- Quick-Win Recommendations
- 30-Day Trust Improvement Plan
- Perfect for: New businesses or those just beginning to build their market reputation
- Perfect for: Early-stage entrepreneurs establishing initial credibility
Trust360™ Pro
growth-stage businesses- Comprehensive Trust Ecosystem Analysis
- Complete Customer Journey Trust Audit
- Competitor Trust Positioning Assessment
- Detailed Trust Building Roadmap
- Content Alignment Recommendations
- Trust Signal Inventory
- 30-minute Trust Strategy Call
- Perfect for: Established businesses looking to scale their credibility and overcome trust barriers
Value Bundles
Maximize your trust-building results with these strategic bundles:
Trust Foundation Bundle – $997 (Save $50) Trust360™ Essentials + Social Proof Booster (Basic) for fundamental credibility establishment
Trust Optimization Bundle – $1,097 (Save $150) Trust360™ Pro + ConvertPath™ Starter Audit for enhanced trust throughout a critical conversion point
Trust Recovery Bundle – $1,497 (Save $200) Trust360™ Pro + Reputation Rebuild Sprint (DIY) for businesses needing to repair or enhance their market perception
Trust Expansion Bundle – $2,497 (Save $300) Trust360™ Pro + Social Proof Booster (Premium) + Content Alignment Workshop (Private) for comprehensive trust amplification
Optional Enhancements:
- Quarterly Trust Monitoring – $150/quarter
- Custom Trust Campaigns – Priced case-by-case
- Vendor Onboarding Kit – For businesses experiencing trust breakdown at delivery level
Trust Optimization Add-Ons
Accelerate your trust-building and execution clarity with these powerful strategy companions:
AI Strategist Add-On – $297 (One-Time Add-On)
Bring in an AI-trained strategist to co-draft content, trust assets, or messaging frameworks based on your Trust360™ insights.
✅ Creates quick wins from trust audit findings
✅ Supervised by your lead strategist
✅ Ideal for rebuilding trust content fast
PathTrack™ Progress Monitoring – Optional Upgrade
Track how your trust-building work is landing with a shared KPI dashboard and milestone reporting.
✅ Recommended for 60–90 day rollouts
✅ Aligns visibility with your trust goals
✅ $97/month or included in expanded bundles
💡 Note:
Some add-ons are built into your Trust360™ bundle. No need to select twice — we’ve already included them in your roadmap if applicable.
How Trust360™ Benefits Your Business
Transform Market Perception
Systematically build credibility that separates you from competitors. The Trust360™ process identifies specific trust gaps that currently undermine your market positioning and provides clear strategies to transform how prospects perceive your business.
Reduce Sales Resistance
Address the hidden trust barriers that cause prospects to hesitate or choose competitors. Clients consistently report shorter sales cycles and fewer objections after implementing their Trust360™ recommendations.
Enhance Premium Positioning
Build the trust foundation necessary to support premium pricing. By strengthening specific credibility markers identified in your assessment, you create the confidence that justifies higher rates and reduces price sensitivity.
Accelerate Referral Growth
Create the trust conditions that naturally generate more word-of-mouth business. The Trust360™ roadmap helps you build systems that make clients comfortable recommending you to their networks.
Strengthen Online Reputation
Identify and address vulnerable areas in your digital presence before they impact your business. Your assessment includes specific recommendations for enhancing online credibility signals that influence prospect perception.
Develop Lasting Trust Assets
Build enduring credibility elements that continue generating client confidence over time. Unlike short-term marketing tactics, Trust360™ focuses on creating sustainable trust infrastructure that supports long-term business growth.
Testimonial
“The Trust360™ Assessment was eye-opening for our business. We’d been focusing on all the wrong trust signals and completely missed several critical gaps in our client journey. After implementing the recommendations, our consultation booking rate improved dramatically, and prospects now enter sales conversations with noticeably higher confidence in our services. The ROI has been substantial, both in conversion rates and in our ability to raise prices without resistance.”
Looking For Business Resources?
The Hidden Psychology of Client Trust Decisions
Discover the subtle but powerful cognitive factors that influence whether prospects trust your business enough to become clients.
From Authority to Trust: Building the Complete Credibility Spectrum
Learn why authority alone isn’t enough and how to develop the multidimensional trust that today’s sophisticated clients require.
“I’m Credible, Why Don’t People Trust Me?” Solving the Perception Gap
Address the common disconnect between actual expertise and perceived trustworthiness, and how proper trust positioning bridges this gap.
The Five Trust Pillars Every Business Needs Before Scaling
Understand the foundational trust elements that must be in place before any business can successfully expand to new markets or price points.
Frequently Asked Questions About ProfitPath™
How is Trust360™ different from a typical brand audit or website review?
Unlike general brand audits that focus primarily on visual identity or messaging, Trust360™ specifically evaluates your business through the lens of trust psychology and client confidence. We analyze how every aspect of your business—from website content and marketing materials to client processes and delivery systems—either builds or undermines trust. Our proprietary Trust Ecosystem Framework evaluates specific credibility markers that most marketing assessments overlook, providing you with insights directly connected to conversion psychology and buying decisions.
How long does it take to see results after implementing Trust360™ recommendations?
Most clients begin seeing measurable improvements in prospect confidence and conversion rates within 2-4 weeks of implementing their highest-priority recommendations. The Trust360™ roadmap includes both quick-win trust enhancements that can be implemented immediately and strategic trust-building initiatives for longer-term credibility development. We specifically sequence recommendations to give you the fastest possible return on investment while building sustainable trust infrastructure.
Can Trust360™ help if I've experienced reputation challenges or negative reviews?
Absolutely. The Trust360™ Pro assessment includes specific protocols for identifying trust vulnerabilities and reputation recovery opportunities. While we can’t erase past challenges, we can help you implement strategic trust-building initiatives that reframe market perception and establish stronger credibility moving forward. For businesses with specific reputation recovery needs, we recommend the Trust Recovery Bundle, which includes specialized tools for reputation rehabilitation.
Ready To Build Unshakable Market Trust?
Schedule a call and let’s discuss how we can transform your market credibility and build the trust foundation that supports premium positioning and confident client decisions.