When should I hire my first employee?
How to decide on if and or when it's a good time to hire your first employee. Helping to grow your business and take on more projects.
Marketing Strategies That Show Your Value & Limit Pricing Questions
Learn marketing strategies that show your value and cut down on pricing questions from potential customers.
Would you rather sell a $10 product 100 times or a $1000 product once?
The decision on pricing should be based on more than just market value. It should be based on your own value and experience level.
Improve Foot Traffic & Online Visits with Local SEO & SEM
Learn how to drive more foot traffic to your business & increase your search engine rankings using SEM & SEO strategies with Content Marketing.
5 Reasons Why You Should Use Marketing to Drive Your Audience to Your Website
This article is meant to cover why you should be driving your audience to your website. How you’ll benefit from it right along with your customers. So that nobody is missing out on the benefits of the website. The investment in the website is meant to help everyone involved in the customer journey.
Why is it important for you to build your E-commerce site now?
The competitive edge is not what it use to be and with a proper strategy, great product, and support services. They may never get it back completely. Evened the field for small business owners to elevate their business and establish themselves in ways they never could before.
Helping To Educate Your Customers Can Help You Provide Better Service & Support
Explore vital strategies for enhancing customer experience and support through diverse educational content. From building dynamic communities on social platforms to offering in-depth courses and events for paid members, this article delves into effective methods of knowledge sharing that foster customer loyalty and advocacy. Uncover the power of informed, engaged customers in elevating your brand's success.
What is referral marketing?
Discover the transformative power of referral marketing for small and minority-owned businesses. This article provides practical strategies and insights into leveraging word-of-mouth referrals for sustainable growth, highlighting the importance of customer satisfaction and trust. Join our community and explore our coaching services to propel your business to new heights.
What is affiliate marketing? How can I use it to help my business?
Discover the transformative power of affiliate marketing for small and minority-owned businesses, illustrating how strategic integration across the customer journey stages—from awareness to decision—can significantly amplify brand visibility, engagement, and conversions. This article delves into actionable insights, examples, and statistical evidence supporting the efficacy of affiliate marketing in today's digital landscape.
What is Retargeting Marketing? Why should it be in my marketing budget?
In today's evolving digital landscape, retargeting marketing emerges as a pivotal strategy for small and minority-owned businesses. By focusing on individuals who have already shown interest in your products or services, retargeting not only increases conversion rates but also enhances brand recall and loyalty, all while adhering to the latest privacy regulations. This article delves into integrating retargeting effectively into the customer journey, offering a comprehensive guide to leveraging this powerful tool in a privacy-conscious marketing budget.